Clients are always right. If you manage to keep them happy and satisfied your freelancing career with a flourish for sure. Since competition is increasing every single day in the freelancing field, it makes perfect sense that you put extra efforts to keep your clients happy no matter what. It is not about delivering high-quality service, nope it is more than that. It is about building a healthy relationship with your clients. However, if you are having a lot of trouble keeping your clients happy lately, you need to check out the following tips –
Tips For Converting An Enquiry Into A Customer
You will not get a second chance when it comes to impressing a client. Once you receive a query from a prospective client about your service, you should not reply right away. Rather you need to calm down and spend some time to figure out what to write so that the client feels reassured. Make the reply short and sweet. Reread the reply before clicking on the send button.
For instance, when a customer asks for a blog article, you need to explain how the blog posts will be written with catchy headings, and how the keywords will be blended naturally within the content etc. In short, you will have to reassure him that he is getting best deal imaginable.
Instant Response To The Client
The clients like to receive an instant response to their inquiry. If they are in a different time zone, you can ask them to contact you via instant chats like Google Hangouts, Skype etc. You can also mail your phone number so that they can discuss their project needs and delivery schedules in case you are not available on chat. If you remain busy most of the time, you should also give them a convenient time to discuss the project requirements. Allowing your clients to get in touch with you easily is certainly the most effective way to build a good rapport with them.
Work Out The Cost Based On Project Requirements
It is advised to clearly understand the client requirements, work out the time required to complete the project and estimate the cost involved in getting involved in the project. It is also necessary to consider inputs required for the project when estimating the price. You can also give estimates for future AMCs (annual maintenance contracts). It helps to eliminate differences and complete the project in time and provide maintenance services for project enhancement and bug fixes.
Extend Necessary Support
If you have developed a plugin for WordPress and supplied a project, the client may require your support for fixing bugs, and improve services in future. It is vital to provide quick answers to the clients via email or phone. If you are really busy and are unable to take a call, inform the client that solution will be provided on a particular date. Excellent customer support is essential to convert an uninterested person into a paying client.
Provide Details Of Your Other Services
The client may be looking for additional services. For example, the client may be looking for cross-platform compatibility of the same app. For example, you have developed an app for Android devices; the client may also want to replicate the same for the iOS devices. You can convey your abilities to the clients that you can also develop iOS app besides developing Android apps. So that clearly means, proper communication is important for monetizing your other capabilities.
You can make use of these important steps to retain your existing clients and convert one-time clients into returning clients.
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